Central Penn College - Corporate Communications Bachelor's Degree Program

Central Penn College

 

Bachelor's Degree

Corporate Communications

The Bachelor of Science degree in Corporate Communications prepares students with the extensive skills needed in journalism and public relations, writing, desktop publishing, photojournalism and advertising theory. 

You Will Learn 

This degree program will allow students to gain the skills and knowledge that make them highly marketable in their chosen field. This program is designed to enhance students' expertise in diverse areas of communications in the fastest-growing field of business-oriented communications. 

  • Hands-on training in a cutting-edge field. 
  • To oversee a formal communications project from beginning to end, working within budget and deadline. 
  • Crisis communications, event management, and media relations 
  • To create and edit writing for a variety of public relations material. 
  • Proficiency in the use of several industry standard software packages. 
  • To develop and present your own professional portfolio. 
  • To communicate effectively during formal speeches, presentations and interviews. 

Potential Careers 

  • Radio and Television Announcers
  • Public Address System and Other Announcers
  • Public Relations Specialists
  • Writers and Authors
  • Copy Writers
  • Poets, Lyricsts and Creative Writers

For more information about our graduation rates, the median debt of students who completed the program, and other important information, please click here.

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Internship/Capstone Course

As a career-oriented college, and in addition to our hands-on curriculum, Central Penn requires all students to complete an internship or capstone course. This opportunity allows students to participate and experience their future careers in the real world. Internships are 180 hours in length and include a research project tailored to the individual's career path. 

Continuing education and online students may complete a capstone course in place of the traditional internship. This can be done at both the associate and bachelor’s degree level. This course requires an extensive research project and paper related to the student’s chosen career path.

Middle States Accreditation

Central Penn College is accredited by the Middle States Commission on Higher Education, 3624 Market Street, Philadelphia, PA 19104 (267.284.5000). The Middle States Commission on Higher Education (www.MSCHE.org)  is an institutional accrediting agency recognized by the U.S. Secretary of Education and the Council for Higher Education Accreditation.

Approved by: the Secretary of Education and the Commonwealth of Pennsylvania to award the Master of Professional Studies degree, the Bachelor of Science degree, the Associate’s in Science degree, and the Associate in Applied Science degree.

Academic Road Map

Roadmap: Bachelor of Corporate Communications

Department of English and Communication

Catalog Year: 2017-18

This Roadmap is a recommended term-by-term plan of study for this major. However, courses and milestones designed as critical (!) must be completed in the semester listed to ensure a timely graduation.             

 *indicates a prerequisite course to remaining core courses

CRITICAL

COURSE SUBJECT AND TITLE

CREDIT HOURS

MIN. GRADE

PREREQUSITIE

NOTES

TERM 1

 

IDS 101 – CPC Foundations

3

 

 

 

!

ENG 101 – College Composition I

3

C

 

 

 

MTH 101 – College Business Mathematics

3

 

 

 

 

COM 100 – Survey of Mass Communication

3

 

 

 

 

COM 101 – Intro to Human Communication

3

 

 

 

TERM 2

!

ENG 102 – College Composition II 

3

 

ENG101

 

 

TEC 103 – Survey of Windows

3

 

 

 

 

100 level+ Open Elective

3

 

 

See catalog

!

COM 130 – Public Relations*

3

 

Co-req 140

 

!

COM 140 – Media Writing*

3

C

Co-req 130

 

TERM 3

 

PSY 100 – Psychology  or SOC 100 – Sociology

3

 

 

 

 

100 level+ Biology or Science

3

 

 

See catalog

!

COM 215 – Communications Ethics

3

 

COM140

 

 

COM 115 – Digital Image Editing or BUS250 – Advertising

3

 

 

 

!

COM 220 – Journalism I*

3

 

COM140

 

TERM 4

 

100 level+ HUM/ART/ENG/PHI

3

 

 

See catalog

 

200 level+ HIS/POL/PSY/SOC

3

 

 

See catalog

!

COM 225 – Writing for Public Relations

3

 

COM130

 

!

COM 230 – Desktop Publishing I

3

 

COM140

 

!

COM 265 – Org Communication & Leadership

3

 

ENG101, COM101

 

TERM 5

 

200 level+ Science

 

 

 

See catalog

 

300 level+ Open Elective

3

 

 

See catalog

 

COM 245 – Opinion Writing or BUS 250 – Advertising

3

 

COM220

 

!

COM 270 – Writing for Broadcast Media

3

 

COM140

 

 

COM 345 – Media and Politics

3

 

COM140

 

TERM 6

 

MTH 200 – Statistics

3

 

MTH101

 

 

ENG 425 – Writing for Digital Media

3

 

 

 

!

COM 320 – Feature Writing

3

 

COM220

 

 

COM 335 – The Media and Society

3

 

COM140

 

!

COM 340 – Communications Law

3

 

COM140

 

TERM 7

 

300 level+ Open Elective

3

 

 

See catalog

 

200 level+ HIS/POL/PSY/SOC

3

 

 

See catalog

 

COM 405 – Crisis Communication

3

 

COM140 or 265

 

!

COM 390 – Public Affairs Reporting

3

 

COM140

 

 

COM 425 – Fundraising and Grant Writing

3

 

ENG 102

 

TERM 8

 

300 level+ Open Elective

3

 

 

See catalog

 

300 level+ Open Elective

3

 

 

See catalog

 

300 level + HUM/ART/ENG/PHI

3

 

 

ENG 310, ENG430

 

COM 395 – Photojournalism

3

 

COM140

 

 

COM 420 – Projects in Corporate Communications

3

 

COM140

 

CULMINATING EXPERIENCE

!

INT 299 – Bachelor Internship and STS300

or

IDS299  – Bachelor Capstone

3 / 1

 

 

Advisor pre-approval required

4

 

 

 

GRADUATION REQUIREMENTS SUMMARY

MINIMUM TOTAL HOURS

GENERAL EDUCATION HOURS

COM CORE HOURS

MINIMUM

MAJOR GPA

OVERALL GPA

124

60

64

2.0

2.0

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