In today’s digital world, content is king. Everything –from website copy and social media posts, to feature articles in print media to TikTok and Youtube videos — requires relevant, engaging content that rises above the “noise.” As a Corporate Communications major, you’ll be charged with creating imaginative content in a wide variety of formats, styles and genres. Ready to write your success story?
With information flowing in so many formats, from print, radio and TV, to podcasts, social media and more, the ability to craft memorable messages that attract attention, communicate clearly, and inspire action has never been more in-demand. Whether you’re writing talking points for the CEO of a major corporation or writing captivating copy for clients at a boutique advertising firm, a degree in Corporate Communications will give you vital skills to pursue a rewarding career.
As a Corporate Communications major, you’ll learn how to write press releases and pitch them to the media; create engaging content for social media; develop programming for podcasts and other communication vehicles; hone your skills in media relations and crisis communications; and much more.
A degree in Corporate Communications positions you for a lucrative career in the rapidly expanding fields of public relations, journalism, social media, internal communications, media relations, marketing, advertising and more.
[{"id":12966,"link":"https:\/\/www.centralpenn.edu\/news\/original-short-films-by-central-penn-college-grad-dylan-bowman\/","name":"original-short-films-by-central-penn-college-grad-dylan-bowman","thumbnail":{"url":"https:\/\/www.centralpenn.edu\/wp-content\/uploads\/Dylan-Bowman-copy.jpg","alt":"While Central Penn College (CPC)\u2019s Film Series typically features major motion pictures, preceded by critical analysis by local literary and historical experts, this summer\u2019s free movie showing on Friday, July 29 gives a starring role to local talent against a backdrop of hometown pride.\u00a0\u00a0\u00a0"},"title":"Original Short Films by Central Penn College Grad Dylan Bowman","excerpt":"While Central Penn College (CPC)\u2019s Film Series typically features major motion pictures, preceded by critical analysis by local literary and historical experts, this summer\u2019s free movie showing on Friday, July 29 gives a starring role to local talent against a backdrop of hometown pride.\u00a0\u00a0\u00a0","content":"As the old show business mantra goes, \u201cAnd now for something completely different.\u201d While Central Penn College (CPC)\u2019s Film Series typically features major motion pictures,","author":{"name":"Joseph Caviston","link":"https:\/\/www.centralpenn.edu\/author\/jcaviston\/"},"date":"Jul 17, 2023","dateGMT":"2023-07-17 19:35:20","modifiedDate":"2023-07-19 14:58:07","modifiedDateGMT":"2023-07-19 14:58:07","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/www.centralpenn.edu\/category\/news\/\" rel=\"category tag\">News<\/a>, <a href=\"https:\/\/www.centralpenn.edu\/category\/news\/communications\/\" rel=\"category tag\">Communications<\/a>","space":"<a href=\"https:\/\/www.centralpenn.edu\/category\/news\/\" rel=\"category tag\">News<\/a> <a href=\"https:\/\/www.centralpenn.edu\/category\/news\/communications\/\" rel=\"category tag\">Communications<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":2,"sec":35},"status":"publish"},{"id":11818,"link":"https:\/\/www.centralpenn.edu\/news\/award-winning-communications-professor-and-media-ethicist-michael-lear-olimpi\/","name":"award-winning-communications-professor-and-media-ethicist-michael-lear-olimpi","thumbnail":{"url":"https:\/\/www.centralpenn.edu\/wp-content\/uploads\/2019\/07\/DSC_2046-X4-2-X3.jpg","alt":""},"title":"Award-winning communications professor and media ethicist Michael Lear-Olimpi","excerpt":"Award-winning communications professor and media ethicist Michael Lear-Olimpi felt like he\u2019d finally made it when he was hired to write for the PHILADELPHIA INQUIRER, the third-longest continuously operating daily newspaper in the nation.","content":"Award-winning communications professor and media ethicist Michael Lear-Olimpi felt like he\u2019d finally made it when he was hired to write for the PHILADELPHIA INQUIRER, the","author":{"name":"cpc_admin","link":"https:\/\/www.centralpenn.edu\/author\/cpc_admin\/"},"date":"Feb 28, 2023","dateGMT":"2023-02-28 18:08:06","modifiedDate":"2023-07-19 15:12:25","modifiedDateGMT":"2023-07-19 15:12:25","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/www.centralpenn.edu\/category\/news\/\" rel=\"category tag\">News<\/a>, <a href=\"https:\/\/www.centralpenn.edu\/category\/news\/communications\/\" rel=\"category tag\">Communications<\/a>","space":"<a href=\"https:\/\/www.centralpenn.edu\/category\/news\/\" rel=\"category tag\">News<\/a> <a href=\"https:\/\/www.centralpenn.edu\/category\/news\/communications\/\" rel=\"category tag\">Communications<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":4,"sec":20},"status":"publish"},{"id":7693,"link":"https:\/\/www.centralpenn.edu\/news\/catching-up-with-social-media-coordinator-and-graduate-morgan-littleford-19\/","name":"catching-up-with-social-media-coordinator-and-graduate-morgan-littleford-19","thumbnail":{"url":"https:\/\/www.centralpenn.edu\/wp-content\/uploads\/2021\/03\/MorganLittelford.jpg","alt":"Social media coordinator"},"title":"Catching up with Social Media Coordinator and graduate Morgan Littleford '19","excerpt":"At the 2019 commencement, Morgan Littleford received the Student Leadership Award. She was recognized for not only serving as SGA president during the 2017\u20132018 academic year, but also launching several student-led initiatives and programs aimed at improving campus life.","content":"At the 2019 commencement, Morgan Littleford received the Student Leadership Award. She was recognized for not only serving as SGA president during the 2017\u20132018 academic","author":{"name":"Joseph Caviston","link":"https:\/\/www.centralpenn.edu\/author\/jcaviston\/"},"date":"Mar 16, 2021","dateGMT":"2021-03-16 17:15:58","modifiedDate":"2023-07-19 15:49:28","modifiedDateGMT":"2023-07-19 15:49:28","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/www.centralpenn.edu\/category\/news\/\" rel=\"category tag\">News<\/a>, <a href=\"https:\/\/www.centralpenn.edu\/category\/news\/communications\/\" rel=\"category tag\">Communications<\/a>","space":"<a href=\"https:\/\/www.centralpenn.edu\/category\/news\/\" rel=\"category tag\">News<\/a> <a href=\"https:\/\/www.centralpenn.edu\/category\/news\/communications\/\" rel=\"category tag\">Communications<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":2,"sec":52},"status":"publish"}]