Academic Programs

Corporate Communications

In today’s digital world, content is king. Everything –from website copy and social media posts, to feature articles in print media to TikTok and Youtube videos — requires relevant, engaging content that rises above the “noise.” As a Corporate Communications major, you’ll be charged with creating imaginative content in a wide variety of formats, styles and genres. Ready to write your success story?

With information flowing in so many formats, from print, radio and TV, to podcasts, social media and more, the ability to craft memorable messages that attract attention, communicate clearly, and inspire action has never been more in-demand. Whether you’re writing talking points for the CEO of a major corporation or writing captivating copy for clients at a boutique advertising firm, a degree in Corporate Communications will give you vital skills to pursue a rewarding career.

As a Corporate Communications major, you’ll learn how to write press releases and pitch them to the media; create engaging content for social media; develop programming for podcasts and other communication vehicles; hone your skills in media relations and crisis communications; and much more.

A degree in Corporate Communications positions you for a lucrative career in the rapidly expanding fields of public relations, journalism, social media, internal communications, media relations, marketing, advertising and more.

Central Penn College also offers an associate degree in Communications. 

Program offered

On-ground, online, hybrid

In the news

Courses

Survey of Mass Communications
Media Writing
Public Relations
Communications Ethics
Journalism I
Writing for Public Relations
Desktop Publishing I
Organizational Communications & Leadership
Writing for Broadcast Media
Photojournalism
Feature Writing
Bachelor Degree Internship
Job Pursuit Seminar

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Careers you can pursue

  • Public Relations
  • Reporter
  • Editor
  • Copywriter
  • Communications
  • Digital Media
  • Social Media
  • Corporate Trainer
  • Events Planner
  • Speechwriter

You will succeed if you are...

  • Detail-oriented
  • Extroverted
  • Storyteller
  • Open-minded
  • Self-driven
  • Conscientious
  • Explorer

88.1%

88.1% of our graduates were employed in their chosen field or continuing their education within one year of graduation.

* Based on graduates whom we have information during a one-year period from 2022-23. It should be noted that 98.1% of graduates were employed in some capcity or continuing their education.

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